”Food and wine festivals happen all over the country, bringing together winemakers, chefs, entertainers, musicians – and
most importantly, the public. I work with the organiser to develop an engaging stage program to enrich the offering to
the public and elevate the potential cut through for the producers who are showcasing their wines. It’s similar to a live
cooking demonstration – just with winemakers instead of chefs, wineglasses instead of saucepans. It’s exciting, engaging
and heaps of fun”
Good Food Show ‘Reidel Drinks Lab’
For Melbourne 2017, the Riedel Drinks Lab was home to 18 wine masterclasses in three
days, featuring over 64 unique wines, co hosted by over 12 different wine makers. The
program featured masterclasses such as ‘Drink Your Trivia’ & ‘Deadly Friendly’ in addition to
regional showcases of McLaren Vale, Yarra Valley & The Barossa. Branded content from
Cape Mentelle & Tattinger Champagne rounded out the offering. Over 1000 people
attended over the three days.
“ Being located in the Yarra Valley, events such as the Good Food & Wine Show Riedel Drinks Lab are important to our strategy to build brand awareness & increase cellar door visits. I was on stage with Clare for the Yarra Valley Showcase where we tasted and talked about four local wines. She was engaging & knowledgable – a natural on stage because she doesn’t take herself too seriously. She has a knack for being able to translate the winemaker discussion to the audience while staying on brand message. We’re looking forward to working with her again in 2018”.
Dylan McMahon – Winemaker, Seville Estate“
Melbourne Food & Wine Festival
A sunny weekend at the Como Centre in Melbourne was home to over 50 wine producers for the ‘City to Cellar Door’ activation for the Melbourne Food and Wine Festival. Programmed around a curated musical offering, we interviewed winemakers, hosted mini wine education sessions, talked to brewers, cooks and interacted with the public while they were enjoying the festivities
RASV Melbourne Show
The RASV Melbourne Show features the ‘Taste of Victoria Pavillon’ where food and drink producers from all over the state show their products. The wine stage ran for 11 days, home to free masterclasses on all things Victorian wine. Each masterclass ran for half an hour, featuring four wine supplied by the RASV.
Public Speaking & Panels
Real Big Things Key Note
Real Big Things brings together five speakers at a time in a TedX style event, in front of a live audience of 300 people. In August 2017 Clare spoke for Real Big Things “booze & Food’ edition, discussing the changing landscape of wine communication -particularly around vocabulary and tasting notes. Check out the video below.
Not Serious Wine Chats Panel
In association with Black Hearts and Sparrows Wine Stores, Not Serious Wine Chats is exactly what it says it is. Clare joined the panel discussing the emption and psychology of wine. NSWC is a fantastic initiative focused on getting to the bottom of some of the popular mythology around wine and having a damn good time while it happens. Click here for event details.
Wine Communicators of Australia
‘Under the Influence’ Panel
Under the Influence is a series of live panel discussions put together by the Wine Communicators of Australia. They aim to get to the bottom of the the complexities of wine & the wine industry by forming a panel of speakers who have experience in various areas. Sharing the stage with Max Allen, Jono Mitchell (Mitchell Harris) & Paul (Owner of Blackhearts) we were able to shed some light onto ‘who holds the influence’. Read organiser Ed Merrison’s summary here, and sign up for future events.
Get in Touch!
Tipsy the Book
Did we mention we wrote a book? Tipsy is your ultimate guide to drinking well.
This is a book for anyone who’d like to know what they’re drinking without wading through the details. It’ll help you pick the right wine for dinner, explain the difference between pale ale and pilsner, and maybe even inspire a new passion for whisky, gin or sake. Written by Melbourne booze-expert Clare Burder, (and edited by the Humble Tumbler A-Team of Fred Siggins, Caroline Childerley and James Smith) Tipsy is a fun and accessible illustrated guide to help you know your way around a bottle shop, cocktail bar, fancy wine list or craft brewery.
Get your signed copy HERE.